What We've Done So Far. Pre-Funding Performance.
In Lifetime Sales
Strong Client Retention Across Channels
Average monthly Revenue
On Owned Inventory Sales
This isn’t just about scaling. It’s about strengthening what already works, boosting inventory flow, and activating new profit streams that accelerate growth without adding unnecessary risk.
Scale from 50–70 listings to 300–400 active products. This unlocks broader selection, faster sell-through, and pushes us closer to break-even and profitability within months, not years.
With the foundation in place, we’ll activate additional departments like Luxury Avenue and expand our consignment pipeline, boosting revenue diversity and increasing long-term value.
Targeted ad campaigns, social media, and LuxLux TV will put us in front of new audiences and drive brand recall. More eyes means more sales and faster traction.
From 2019 to 2023, annual sales averaged between $220,000–$280,000. This was achieved without marketing spend or external capital, relying primarily on designer resale and private sourcing.
As of July 22, 2025, total revenue reached $151,000. This includes $115,000 from designer item sales and $36,000 from personal shopping services. No paid advertising has been used in 2025.
Designer sales include both owned inventory and consigned items. Personal shopping is sourced on demand through supplier relationships and carries no inventory risk. The average order value remains high across all segments.
*Sales as of July 22, 2025. Full year projection expected to exceed $220,000.
Full-year revenue is projected at $516,000, driven by expansion of core inventory and the introduction of two new revenue streams. Designer resale remains the primary contributor, supported by new inventory and improved conversion rates.
Gift card promotions and fine jewelry consignment are expected to generate $71,000 combined in Year 1. Both are designed to scale with minimal overhead and no inventory investment, adding margin without increasing risk.
Personal shopping is projected to generate $60,000 in revenue through on-demand sourcing. This department operates without holding inventory, leveraging supplier relationships to fulfill client requests with zero upfront cost.
*Based on expanded inventory and newly activated departments
Annual revenue is projected to reach $800,000–$1,000,000 by the end of Year 3. Growth is driven by increased volume in designer resale and continued expansion of high-margin departments like gift cards and fine jewelry.
The platform transitions from local traction to national reach through expanded marketing and broader retail partnerships. Fulfillment options—including virtual consignment and peer listings—will be tested to support scaling without proportional cost increases.
By positioning LuxLux for national scalability, our internal goal is to reach a valuation between $3–$5 million by the end of Year 3. This is based on revenue performance, market positioning, and the potential to further scale each department independently.
*Includes growth across all departments and national expansion strategies
The majority of funds will be used to expand our inventory offering through a mix of owned and consigned goods. This strategy enables immediate revenue growth while preserving capital flexibility as market dynamics evolve.
Read More15% is allocated toward essential operating expenses—platform management, logistics, inventory processing, and customer operations—to ensure smooth scalability and fulfillment.
Read MoreThe remaining 10% will support targeted marketing campaigns aimed at member acquisition and retention, leveraging multi-channel exposure to accelerate brand traction.
Read MoreEstimate how your investment could grow*
*Illustrative estimate based on $600,000 valuation cap and remaining available allocation. Assumes full funding and projected performance. Minimum investment: $25,000.
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